From the performance reports of major LED display companies, the performance of leading enterprises in the industry is still growing strongly, the data is very bright, envious of others. In recent years, the market of LED display screen shows that the LED display industry is gradually centralized to companies with technological and scale advantages, the market space is gradually shrinking, and the industry competition is becoming more and more fierce.
Integration, mergers and acquisitions, horse race enclosure is still the game played by leading companies of LED display screen, mainly adding code to the LED display industry, extending the industry chain horizontally or vertically, and constantly opening up new markets.
Under the trend of product application upgrading, “high-end” has become a new cake in the market of LED display industry. However, the complexity and variability of the high-end consumer market has long exceeded the expectations and preparations of many LED screen manufacturers. Therefore, many LED display companies are facing many challenges and challenges if they want to truly establish themselves in the high-end market.
New games, new ways of playing! For LED display companies, the transformation of the high-end market is not simply a simple copy of the competitive means, modes, product development and production in the low-end market, but a redefinition and development based on the crowd and demand of the high-end market. The high-end market is a brand-new battle for all LED display manufacturers. We must adopt the idea of “starting a new oven” in order to truly take root in this field and win our own world.
Faced with more and more high-end and changeable market demand, LED display manufacturers must jump out of the past single product competition, or even avoid turning high-end market competition into another low-end market price war. High-end market, for all Chinese LED display enterprises, is a new battlefield and a new starting point, especially in the high-end market itself. Insufficient small and medium-sized screen enterprises must start afresh and speed up their start in order to have a chance to win.